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ALCO

MCC-UE 1760: Brand Design and Strategy

In a course dedicated to the intricacies of brand strategy, the final project consisted of creating a new product based on a 1"x 1" cube, without the limitations of physics or reality, and coming up with a marketing strategy to execute.  In a small team of three, we together ideated our product, identified our target market, and created a marketing plan that revolved around our consumers in a way we found most fitting.

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©2019 by Elly Garcia

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